The Popular Hashtags analysis module supports data synchronization across Facebook, Twitter, and Instagram platforms. It allows you to view the most discussed topics by industry category, helping you quickly identify content trends and uncover hot topics.
By clicking any hashtag, you can view the Top 5 posts with the highest engagement under that topic, providing valuable references for creating engaging content and optimizing operations.
From the left menu, navigate to Contents > Popular Hashtags.
1. Popular Hashtags Details
Platforms Supported:
Facebook
Twitter
Instagram
Categories:
Automatically categorized by industry
Filter by industry to view corresponding popular hashtags
Sorting Logic:
Ranked by topic popularity based on combined metrics like engagement and reactions
The hottest topics are shown at the top by default
Topic Details Page: Clicking a hashtag shows the top 5 most engaging posts under that topic, including:
Post text content
Post publish time
Engagement data (likes, comments, shares)
Options to share or bookmark these posts
2. Use Cases
Content Planning Optimization
Use popular hashtags to guide content topics and planning, boosting relevance and exposure.
Cross-Industry Creative Inspiration
Explore popular hashtags from other industries to spark new ideas and broaden content scope.
Quick Industry Trend Insight
Stay on top of trending topics in your sector and grasp the pulse of social conversations.
Enhance Operational Efficiency
Make data-driven content decisions to avoid blind creation and improve the effectiveness of your operational strategy.
3. Usage Recommendations
Regularly browse the Popular Hashtags section as reference material for content planning meetings.
Monitor the Top 5 posts in your industry’s popular hashtags to analyze engagement highlights, visual styles, and copywriting techniques.
Combine trending hashtags with your brand’s unique features to create engaging and participatory content.