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The Feed Details: Filtering

C
Written by Cary Olson
Updated over 3 months ago

1. Setting Filters

Use filters settings to accurately view the desired post data.

Set Time Range

Steps:

  1. In the Content Feed page, use the time picker located at the top-left corner to set the desired time range.

  2. After selecting the time range, click the Apply button.

Filter Settings

Filters support screening by the following dimensions, helping you efficiently locate the data you need:

By Platform: Supports filtering across multiple platforms (e.g., Facebook, Twitter);

By Profile:

  • Social Profile: Search for specific social accounts.

  • Social Profile Tag: Filter data by social account tags (multiple tags supported).

  • Connect status: Filter social accounts by various authorization statuses (e.g., Unconnected, Connected).

By Content:

  • Content Tags: Filter posts by assigned content tags (prerequisite: tags must be manually added to the content).

  • Hashtags: Filter posts containing specific hashtags (#topics).

  • Media Type: Filter by media type such as video, image, text, etc.

  • Post Status: Filter posts by published or deleted status (only applicable to authorized Facebook and X posts).

  • Paid Status: Filter results by paid impressions of content (Filters only apply to connected Facebook page posts).

  • Paid Detection: Filter results by the paid detection model (Filters only apply to Facebook, X, VKontakte posts).

  • Content Type: Filter results by Posts, Shares (Facebook, X, LinkedIn, VKontakte, Threads), Replies (X), Stories (Instagram).

Steps:

  1. In the Feed page, click the Filter button at the top right to open the filter settings page.

  2. Set the desired filter conditions based on your needs (such as platform, profile, or content).

  3. Once configured, click Search to view post data that meets the selected criteria.

Tip: If your filter settings are complex, you can save them as a “Combination.” The system will automatically categorize all content that meets these criteria under the saved group, making it easier for you to view and manage related posts in an organized way.

Steps:

  1. On the Feed page, after setting filters, click the Save as Combination option under the Filter button in the top right corner.

  2. Enter a name for your filter group and click Confirm to save it.

You can quickly find and apply saved filters anytime via the Combination entry in the top right corner of the page.

2. Set Metrics Columns and Display Style

Configure Data Display

Two display modes are available for post data—Waterfall View and List View—allowing you to switch freely based on your usage preferences and improve browsing and analysis efficiency:

  • Waterfall View: Visually presents post content in a graphic format, showing only key data for quick scanning.

    • Display information includes: account name, post content, publication time, and core metrics (e.g., interactions, likes, comments).

  • List View: Displays data in a structured table format, ideal for in-depth analysis and performance comparison across multiple posts. It supports sorting and filtering.

    • Default display information: 11 key metrics are shown by default, such as post content, publish date, account name, impressions/views, reach, engagement per 1,000 followers, etc.

    • Custom display information: You can freely choose which metrics to display and sort, selecting from a wide range of performance indicators provided by the system.

Metric Settings

OneSight system provides over 50 customizable metrics, allowing you to configure your view based on actual needs. By setting relevant metrics, you can quickly locate and review key data, enhancing both analysis efficiency and insight accuracy.

Customizable metric categories include:

  • Social Profile: Used to identify and filter target accounts;

  • Fans: Reflects follower growth trends and engagement levels between followers and content. Examples include:

    • Fans

    • Net Fans Growth

    • Fansr Engagement Rate

  • Post Metrics: Tracks the frequency of content publishing and overall distribution reach. Examples include:

    • Number of Posts

    • Impressions (Organic, Paid)

    • Reach

  • Engagement Metrics: Measures both the quality and quantity of user interactions with posts. Examples include:

    • Engagements

    • Engagement per 1,000 Fans

  • Click Behavior Metrics: Analyzes the depth and preferences of user click actions. Examples include:

    • Clicks

    • Clicks – Photo Views

    • Clicks – Video Plays

  • Video Viewing Metrics: Assesses the reach and attractiveness of video content. Examples include:

    • Video Views

    • Video Completion Rate

    • Video Length

    • Story Completion Rate (e.g., Instagram Stories)

Steps:

  1. On the Feed page, click Custom Metrics.

  2. In the dropdown list, select the metrics you wish to view.

  3. Click Save to display the selected metrics for each post.

Set Metric Sorting Order

By customizing the sorting order of specific metrics, you can efficiently identify key post content and enhance data filtering effectiveness.

All custom metrics support sorting. If no custom metrics are set, the default sortable metrics include:

  • Date

  • Impressions / Views

  • Reach

  • Engagement per 1K Fans

  • Engagements

  • Reactions / Likes

  • Comments / Replies

  • Shares / Reposts

  • Video Views

  • Paid Impressions


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