Briefing is OneSight's automated summary feature that delivers timely updates on public sentiment, key content, and trend performance for selected topics via email. With daily, weekly, or monthly digests, users can stay informed of critical developments without logging into the system.
1. Key Features
Automated Delivery: Reports are generated and emailed automatically based on your selected frequency (daily, weekly, monthly).
Multi-Recipient Sharing: Add multiple recipients to allow departments, clients, or management to view the updates simultaneously.
Concise Insights: Combine key insights such as AI-generated summaries, top-mentioned content, and sentiment fluctuations to quickly grasp emerging trends.
Customizable Templates: Personalize briefing names, formats, and topic combinations for a more professional and recognizable presentation.
2. Common Use Cases
Use Cases | Examples |
Brand Mention Volume Monitoring | Track your brand’s daily/weekly mentions and trending posts across platforms. |
Crisis & Risk Tracking | Summarize content related to negative keywords for PR or legal teams. |
Media Coverage Tracking | Monitor frequency and content of news/media reports on your company or executives. |
Cross-Team Reporting | Share regular sentiment digests with customer management, product, or content teams. |
➡️ Want to learn more? See: How to Create and Manage a Brief?.
3. Practical Tips
Briefings include: AI summaries, screenshots of key content, interaction data, sentiment trends, and platform distribution.
Can be appended to regular reports for meetings, client reviews, or performance retrospectives.
Each email features a visually consistent branded cover; enterprise users can embed a company logo.
All briefing history is archived within the system and available for download.
If you'd like to set up enterprise-grade briefing templates, add brand logos, or integrate with Slack, WeCom, Feishu, etc., please contact the OneSight Customer Success Team for a tailored solution.